BẦU CUA - TET BOARDGAME 2024

Packaging Design & Toy Design
Client
Role
Creative Director
Year
2023
BẦU CUA - TET BOARDGAME 2024

Playing Bầu Cua

The concept of Bầu Cua is somewhat similar to How Hoo Hey in China Culture. Bầu Cua is a common gambling game with the six main characters: Gourd, Crab, Fish, Shrimp, and Tiger. But for the year of Cat, we changed the Tiger into the Cat.

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Fishing Villages

Different from Lô Tô, Bầu Cua resembles the hope of a fruitful year, especially for fishermen and fishing villages. For that reason, we display fishing elements such as Salt, Hook, Net, and Boats.

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Ta hát bài ca gọi cá vào,
Gõ thuyền đã có nhịp trăng cao.
Biển cho ta cá như lòng mẹ
Nuôi lớn đời ta tự buổi nào.

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